Member Profile: Robert A. Cole

Robert A. Cole
Upchurch Watson White & Max
EverBank Center, Suite 1414
301 West Bay Street,
Jacksonville, FL 32202
Email: Click for email

Tel: (904) 345-5842
Fax: (386) 255-7722

FL Chapter:

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Calendar Last Updated: 25 Oct 16

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Robert A. Cole has substantive case experience in the following areas...

Contract Disputes
Family Businesses
Legal Malpractice
Medical Malpractice
Nursing Homes
Personal Injury
Premises Liability
Product Liability
Professional Liability
Professional Malpractice
Professional Negligence
Wrongful Death



A graduate of Florida State University College of Law, Robert A. Cole was admitted to the Florida Bar in 1978 and became a Certified Circuit Civil Mediator in 2010. He comes to Upchurch Watson White & Max with 33 years of civil trial law experience. Bob’s legal career began in Jacksonville with the Howell, Liles Firm in 1978. In 1986, Bob founded the Cole, Stone, Stoudemire, and Morgan Firm. In 2009, Bob joined the Boyd & Jenerette Firm as a partner.

Through 33 years of trial practice, Bob earned a reputation as an accom-plished litigator and has been recognized by his colleagues as a model of professionalism and civility for the trial bar. He was invited to become a member of the American Board of Trial Advocates (ABOTA) in 1990. He served as President of the Jacksonville ABOTA Chapter in 2001 and as the President of the Florida Chapters of the American Board of Trial Advocates (FLABOTA) in 2010. In 2008, Bob was selected as the FLABOTA Trial Lawyer of the Year.

Bob's areas of practice include automobile and trucking negligence, prod-ucts liability, medical malpractice, legal malpractice, design professional liability, construction defect, and insurance coverage litigation. His broad range of litigation experience and knowledge will substantially broaden the firm’s existing Circuit Civil Mediation Panel.


  • J.D. Florida State University College of Law
  • B.A. Florida State University

Memberships & Affiliations

  • Member, The Florida Bar
  • Member, The Jacksonville Bar Association
  • Member, American Board of Trial Advocates
  • President, Florida Chapter (FLABOTA), 2010-2011
  • FLABOTA Trial Lawyer of the Year, 2008


$450/hr. split between the parties; no charge for travel time within Florida.


Robert A. Cole is a member of our FL chapter, Florida Circuit-Civil Mediator Society, Florida's premier roster of distinguished attorney-mediators. The FCCMS profile includes more specific local information, such as counties and regions served, and can be visited directly at


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